Marque Brand Studio · Portfolio Concept · Healthcare Sector · marquebrand.studio
Brand Identity System
Sattva Diagnostics & Wellness

Precision that sees the whole person.

Diagnostics with depth. Wellness with direction.

Sattva was founded on the belief that great healthcare begins with accurate understanding — of your body, your history, and your life as a whole. We combine advanced diagnostic technology with personalised wellness pathways, so that every report is a starting point, not just a result.

Across our centres in Bengaluru, Hyderabad, and Chennai, Sattva serves individuals, families, and corporates who expect more than a number on a page. They come to us for clarity. We give them a plan.

Sattva — from Sanskrit, meaning purity, clarity, and essential goodness. It is the quality of mind that sees things as they truly are.

Brand Pillars

What we stand on.

01
Diagnostic Precision
State-of-the-art equipment, NABL-certified labs, and specialists who look beyond the obvious metric.
02
Whole-Person Wellness
Every patient gets a dedicated wellness advisor who contextualises findings and builds a forward plan.
03
Radical Transparency
Reports written in plain language. No jargon, no ambiguity. You always know what the findings mean for you.
Colour Palette

Clarity, trust, and calm.

Deep Teal #114848
Sattva Teal #1A6B6B
Sage #8AB5B5
Mist #C0DEDE
Light #E6F4F4

Authoritative yet approachable.

Display — DM Serif Display
Aa
DM Serif Display Regular & Italic
Headlines · Section titles · Quotes
Conveys authority with warmth
Body — DM Sans
Your health is not a checklist. It is a conversation — one we take seriously at every stage, from your first test to your wellness plan.
DM Sans Light 300 / Regular 400
Body copy · Reports · Communications
Clean, legible, modern
Tone of Voice

Clear, caring, and confident.

Sattva speaks to people who are engaged with their health — not anxious, but informed. The voice is warm but never soft on precision, reassuring but never dismissive of complexity.

Clear
We translate medical complexity into actionable understanding. No unnecessary jargon.
Caring
We treat each person as a whole — not a patient number or a panel of tests.
Confident
We make definitive, evidence-backed statements. We don't hedge unnecessarily.
Empowering
We give people the knowledge to make better decisions — not just instructions to follow.

Consistent across every touchpoint.

Business Card
Sattva
Diagnostics & Wellness
Dr. Priya Raghunathan
Head of Wellness — Bengaluru
priya@sattvahealth.in
+91 80 4567 8900
sattvahealth.in
Patient Report Cover
Comprehensive Health Assessment · 2024
Your Annual Wellness Report
Prepared for Arvind Sharma
Centre: HSR Layout, Bengaluru
Sattva Diagnostics & Wellness
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